Zoom: Marketing Content
At Zoom, I collaborated with the marketing team to shape the company's internal and external brand through initiatives like Zoomtopia, billboard messaging, email marketing, and all-hands presentations. I played a key role in executing creative campaigns, working cross-functionally to bring big brand visions to life. My experience at Zoom gave me a strong foundation in corporate tech, self-management, and creative collaboration.
Client
Zoom Marketing Team
SCOPE:
I started my career at Zoom fresh out of college, back when most people had never heard of it. I often found myself explaining, “It’s kind of like Skype!”—the only familiar comparison at the time. Zoom was still a startup that had just gone public, and no one could have predicted how, within a year, it would revolutionize the way we communicate.
During my time at Zoom, I worked closely with the marketing team to shape both the internal and external brand. I contributed to major initiatives such as Zoomtopia (the company’s annual conference), billboard messaging, email marketing, and internal all-hands presentations.
Zoom was my introduction to the corporate tech world, where I built invaluable connections and gained a deep understanding of how different departments function within a company. Creatively, it taught me self-management, cross-functional collaboration, and how to bring big creative visions to life—sometimes quite literally.
DELIVERABLES:
Iconography
Deck templates
Print and digital deliverables for events including signage, templatized brand material for various uses in relation to the event, event brand guidelines and lookbooks
Booth Mockup for trade shows
Emails targeted for customers
Infographics
TOOLS:
Figma
Salesforce
Adobe Illustrator
Adobe Photoshop
Google Suite
Asana
Zoom (duh!)